New Economics Foundation
Home > Measuring impact > How to measure
What to measure  
How to measure  
  Develop good indicators  
  Gather information  
  Compare research methods  
  Analyse the information  
Sample indicators bank  
  Social indicators: individuals  
  Social indicators: communities  
  Environmental indicators  
  Economic indicators  
How to measure

In this section you’ll find out how to measure what matters to you and your organisation.

After using the storyboard and impact map you’ll have identified a few key things that are important to measure. Here you can:

Develop or choose indicators to show that change will happen, or has happened already.
Learn how to structure your investigation and how to ask good questions.
Choose the best way to collect information. You can choose the ‘research method’ or methods that best suit the type of information you need, budget, timetable, and skills. 
Then get some tips on how to analyse or digest the information you’ve collected.

The bank of common indictors shows how progress against aims/objectives that many organisations hold in common can be measured. This area is divided into social, environmental, and economic indicators.

“Indicator: A thing that serves to give an indication: [a sign, symptom or hint] or suggestion of something else” - Oxford English Dictionary

“Indicators tell us that something is happening!”